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Senda and KTT World: a K-beauty importer of record, compared

KTT World is a US company that acts as importer of record and US Agent for K-beauty brands, and files their FDA registration and listing. Senda is the software the importer's team runs every shipment in. It checks MoCRA numbers before arrival, reads Korean invoices, cross-checks the documents, prices the duty and builds the packet for your broker.

If you need a US company to be your importer of record, US Agent or Responsible Person, KTT World does that and Senda does not. If your own team imports, or you want every shipment's paperwork, checks and duty in one record you keep, Senda is built for it, and it works alongside an IOR service.

Where Senda earns its place

What you get that is hard to get elsewhere.

MoCRA numbers on every shipment

Facility registration and product listing numbers sit against each supplier and product line. Every cosmetics shipment is checked before arrival, and Senda names anything missing.

Korean invoices, read

Korean and bilingual supplier invoices are read like English ones. Each value links to where it sits on the page, and a person confirms it.

CoA and INCI list on the checklist

Certificates of analysis and ingredient lists are document types in their own right. If one is missing as arrival nears, you get the missing-document alert.

Documents checked against each other

The invoice, packing list and bill of lading are compared before your broker files. Each mismatch is shown on the page it came from.

Duty, line by line

The general rate, Section 301, Section 232 and AD/CVD are stacked for each line, and each rate's source is named. It is an estimate for your broker to confirm.

A packet for your broker

One download per shipment: its documents, a cover sheet and a plain list of what is still missing. Your broker files; Senda prepares the file.

Side by side

KTT World and Senda, row by row

What KTT World publishes about itself, read on 30 September 2026, beside what Senda does.

  • What it is

    KTT World
    A US entity handling FDA registration, importer of record and US Agent for K-beauty brands
    Senda
    Trade-operations software. It files nothing with FDA or CBP and holds no legal role in your imports
  • MoCRA check on each shipment

    KTT World
    Checks registration, listing and label before customs, as part of its importer-of-record service
    Senda
    Every cosmetics shipment checked for its registration and listing numbers before arrival, with anything missing named, for any importer
  • Shipment documents

    KTT World
    Prepares the invoice, packing list, classification and ingredient and colour information to match the FDA registration
    Senda
    Korean and English supplier invoices read into your record, each value linked to its place on the page, then checked against the packing list and bill of lading
  • CoA and INCI list

    KTT World
    An English INCI list is on its pre-shipment checklist
    Senda
    Certificates of analysis and INCI lists on the shipment checklist, with a missing-document alert before arrival
  • US duty

    KTT World
    Duty and customs costs settled separately at actual cost. Duty estimates are not covered on the pages we read
    Senda
    Duty stacked line by line, each rate sourced, including the 12.5% Section 301 duty on Korean cosmetics
  • HS codes

    KTT World
    HTS classification review is on its pre-shipment checklist
    Senda
    HS code suggestions across chapter 33, from skin care to fragrance, for your broker to confirm
  • FDA notices

    KTT World
    Not covered on the pages we read
    Senda
    FDA actions on cosmetics from the Federal Register, among your compliance alerts and matched to what you import
  • Software

    KTT World
    No software or portal for shipments described. Renewals are tracked on a managed list
    Senda
    One record per shipment your team works in, and a broker packet your own customs broker files from
  • Price

    KTT World
    Packages quoted after a free assessment; the IOR fee depends on shipment frequency and volume; FDA's government fee of $0 passed through with no markup
    Senda
    Core $249/month for 5 users; Operations $599/month for 15 users. Enterprise is priced with you.
  • Importer of record

    KTT World
    Their edgeYes. KTT World acts as the importer, with bond, broker and cost settlement agreed per client
    Senda
    No. Your company, or a service like KTT World, is the importer. Senda keeps that importer's shipment record
  • US Agent, registration and listing

    KTT World
    Their edgeActs as US Agent itself, receiving FDA contact and passing it on in Korean, and can take the Responsible Person role. Files facility registration and product listing, with ingredient and category mapping and renewal reminders
    Senda
    Not a US Agent or Responsible Person, and never registers or lists anything. Records the numbers against suppliers and product lines and checks them on every shipment
  • Language

    KTT World
    Their edgeConsultations are held in Korean
    Senda
    Reads Korean and bilingual supplier invoices. Senda gives no regulatory consultation, in any language

Which one to pick

Which one fits depends on the job.

Choose Senda if

  • Your company is the importer, and your team runs each cosmetics shipment itself.
  • You want MoCRA numbers, the CoA and the INCI list checked on every shipment before it arrives, in a record you keep.
  • You want the Section 301 duty priced line by line on each shipment, as an estimate your broker confirms, not only settled afterwards.
  • You already have an importer of record, and your team still needs one place for every shipment's paperwork.

Choose KTT World if

  • You are a Korean brand with no US company of your own and need someone to be the importer of record, with the bond and broker arranged for you.
  • You need a US Agent who receives FDA's contact and relays it in Korean, or a US company to take the Responsible Person role.
  • You want your facility registration, product listings, label review and renewals handled as a service, in Korean, by one company.

A legal role, and a record

KTT World puts the case well on its own importer-of-record page: registration tells FDA about the product and the facility, and the importer of record brings the goods into the US. It argues for keeping registration data and entry data in one place, and offers to be both the US Agent and the importer to do it. Those are legal roles, and software cannot hold them.

Senda is the record those roles work from. Korean cosmetics on free-rate lines such as 3304.99.50 pay a 12.5% Section 301 duty under heading 9903.05.71, so every shipment needs its duty priced as well as its paperwork checked. Senda does both. It checks the MoCRA numbers, the CoA and the INCI list before arrival, reads the Korean invoice, cross-checks the documents, stacks the duty and hands the broker one packet. With KTT World as your importer or not, the shipment record stays with your team.

Questions

What people ask us.

Can Senda be my importer of record or US Agent?

No. Senda is software. It is not an importer of record, US Agent, Responsible Person or customs broker, and it files nothing with FDA or CBP. A service like KTT World can hold those roles, and Senda works alongside it.

Does Senda register my facility or list my products with FDA?

No. Senda records the registration and listing numbers you already hold against suppliers and product lines, then checks them on every cosmetics shipment before it arrives.

What does Senda add if KTT World is already my importer?

One record your team keeps for every shipment: the MoCRA check before arrival, the CoA and INCI list on the checklist, Korean invoices read and cross-checked, the duty stacked line by line, and FDA cosmetics notices among your alerts.

Does Senda handle sunscreens?

Not as drugs. In the US, sunscreens are OTC drugs, and Senda does not do drug registration or listing. Senda keeps the shipment record and its documents; your regulatory adviser handles the drug side.

Start with your real workflow

See it on one of your own orders.

Tell us how your team works today. We walk one real order-to-shipment workflow with you — and tell you plainly if another tool on this page is the better fit.

Where this comparison comes from

Every row about KTT World was read from kttworld.com and the pages listed below on 30 September 2026. Plans and prices move; if a row is out of date, it is our mistake, and we will correct it.

KTT World and any other product names on this page belong to their owners, who have not reviewed or endorsed this comparison.